Here’s a bio that, in grand business tradition, was written like we’ve all agreed to pretend a third party wrote it:
Cassie Wallender specializes in B2B SaaS Product Management, UX Design Leadership, and Customer Experience. She is Director of Product at Amperity, a rapidly growing, machine learning company, venture-backed by the early investors of Amazon, Facebook, LinkedIn, Spotify, Concur, Flipkart and many more. Amperity helps people use data to better serve their customers, and was recently recognized by LinkedIn as one of the top startup companies across the US and the #1 startup in Seattle.
Cassie was a Co-Founder of Invio, an enterprise SaaS company making clinical trials safer, faster, and more efficient via automation of critical clinical operation workflows, where she spent 3 years as Chief Product Officer. Previously, she had been a senior contributor and manager for several successful Seattle software startups (iLike, acquired by MySpace in 2009, and Appature, acquired by IMS Health in 2013). Cassie is a strong believer in utilizing data, empathy, team collaboration, and user research to solve software design problems.
The Personal Stuff
I run a monthly event in Seattle called Seattle Startup Drinks. I love supporting Big Brothers Big Sisters of Puget Sound and speaking at events about UX and startup life. Things that are important to me are integrity, working hard, and helping others. While pretty terrible at keeping plants alive, I am amazing at parallel parking, user experience design, and I know how to make a mean french toast. I have been known to reference Star Wars more frequently than the average person.