Here’s a bio that, in grand business tradition, was written like we’ve all agreed to pretend a third party wrote it:
Cassie Wallender specializes in Product Management and User Experience Design, most frequently for B2B SaaS companies in Life Sciences. She is currently the Chief Product Officer and Co-Founder at Invio, an enterprise SaaS company making clinical trials safer, faster, and more efficient via automation of critical clinical operation workflows.
In the past, she has been a senior contributor and manager for several successful Seattle software startups (iLike, acquired by MySpace in 2009, and Appature, acquired by IMS Health in 2013). Cassie is a strong believer in utilizing data, empathy, and user research to solve software design problems.
The Personal Stuff
I run two monthly events in Seattle: Seattle Startup Drinks and the BioTech and Bagels Morning Meetup. I love supporting Big Brothers Big Sisters of Puget Sound and speaking at events about UX and startup life. Things that are important to me are integrity, working hard, and helping others. While pretty terrible at keeping plants alive, I am amazing at parallel parking, user experience design, and I know how to make a mean french toast. I have been known to reference Star Wars more frequently than the average person.